10+ years leading CPG supply chains

Embedded operations leadership for CPG brands.

Your operations stack — tools, agents, people — should give your team back the work they were hired for. We diagnose where it's broken, build what's missing, and lead the rollout alongside the team. One engagement, not a stack of vendors.

§01 · WHAT WE FIND

The workarounds quietly running your operations.

Each one has a measurable cost. The X-Ray quantifies them.

  1. 01

    The wrong work, done by the right people

    You hired an ops manager for strategic supply chain work. They spend 60% of their time on data entry, report building, and email chains about order status — because the systems don't give them what they need automatically.

  2. 02

    The spreadsheet that runs everything

    Your demand plan lives in a spreadsheet that one person maintains. It has 47 tabs, a macro nobody fully understands, and it's the most mission-critical system in the company.

  3. 03

    The morning reconciliation ritual

    Someone on your team starts every day pulling data from Shopify, Amazon, and the 3PL portal — then spends an hour reconciling it in a spreadsheet before anyone can see what happened yesterday.

  4. 04

    The forecast that's just a guess

    Your demand plan is last year's sales with a growth factor. It doesn't account for channel mix, promotional spikes, kit component demand, or seasonality — because building that into a spreadsheet would take a PhD.

§02 · STACK

Tools. Agents. People.

  1. 01
    People
    leading the function, making the calls that matter
  2. 02
    Agents
    automations and AI doing repeatable work
  3. 03
    Tools
    the systems your operations runs on

Every modern operations function runs on three layers. Tools — your ERP, your 3PL software, your e-commerce platform, the systems you've already invested in. Agents — the automations and AI doing repeatable work that used to take human hours. People — your team leading the function and making the calls that matter.

Most mid-market CPG companies have spent the last decade investing in tools and ignoring the other two layers. The result is the stack you're probably living with right now: capable software that doesn't talk to itself, no automation between the systems, and your best people stitching it together by hand.

Our work is making those three layers run as one stack — picking the right tools, deploying agents where they earn their place, and giving your team the work they were actually hired for.

§03 · WHERE TO START

Start with the X-Ray.

A focused two-week diagnostic of where your operations are leaking time, money, and your team's best hours — and where the highest-leverage fixes live. Most engagements start here.

What it covers
Five operational modules.

Demand, inventory, procurement, fulfillment, and systems. Every gap gets a quantified annual cost. Every finding gets an automation readiness score.

What you walk away with
A report. A roadmap. Two recommended paths.

A written diagnostic with dollar figures on every workaround, prioritized by leverage, plus a 60-minute walkthrough so your team owns the findings.

Timeline
1–2 weeks.

Light on your team's time. Kickoff to delivery without disrupting the day job.

Already know what you need? Targeted Builds · Productized Software

Most AI failures aren't AI failures.

They're the process and data failures upstream of the model. Our point of view on where AI actually earns its place in CPG operations — and where it doesn't.

§Begin

Start with the diagnosis.

The Operations X-Ray maps the manual work draining your team, the systems that aren't connecting, and the dollars you're not yet measuring.

30 minutes. No pitch deck. Just a conversation about your operations and whether an X-Ray makes sense.